In this episode of the Digital Marketing Podcast, Louise and Daniel discuss the key insights that Louise took away from Semrush's Spotlight conference, their first ever in-person conference in Amsterdam this October.
From the future of search to disruptive marketing strategies, content optimisation to the evolving role of authenticity in branding, this episode unpacks actionable strategies and trends for 2025. Tune in today!
Do you have any feedback on the show? Send us your feedback, tell us what you love and what you think could be better. And, if you are really enjoying the show, please leave us a review.
Relevant Links
Listen, subscribe or get in contact
In this episode we explore what Answer Engine Optimisation (AEO) actually means in practice, and how marketers can adapt without chasing myths, hacks, or constantly shifting theories.
In today's episode of the Digital Marketing Podcast, we have the pleasure of welcoming back Nicholas Holland, VP of Product at Hubspot, for a second year to reflect on the development of AI and the human touch in marketing.
A clinical audit of your copy, structure and calls to action. Get a conversion scorecard, section-by-section diagnosis and ready-to-test rewrites in under a minute.
In this episode Daniel speaks with Emily Barford, Head of Dove Beauty at Unilever, about a bold and unconventional campaign built on Reddit conversations.