The Digital Marketing Skills Benchmark is the only study of its type and scale that looks at skills across a wide range of industries and levels of seniority. It assesses the skills of thousands of individuals and the results are combined into an annual report published in partnership with the Chartered Institute of Marketing (CIM).
You can now audit your team's digital marketing skills to build bespoke learning plans aligned with your business objectives.
After identifying key areas of focus, confidence levels and learning objectives, participants answer the digital marketing benchmark assessment for teams to align their knowledge with industry best practice. We use this to identify their strengths and weaknesses across various digital marketing competencies.
We then provide you with a group report highlighting skills and confidence gaps within the team. (example report).
Maximise your training budget with our customised learning pathways to increase your team's confidence and skills in digital marketing.
Complete the form below and we will provide you with a unique URL to share with your team.
Alternatively, book a meeting with us