See our full list of upcoming Masterclasses & Live Update sessions
Members: Free
Non Members: £100
Learn hands-on skills to write effective prompts, create your own Agents/GPTs, analyse data and get the most from ChatGPT, Copilot and Gemini. Half-day online Generative AI training course for marketers, communications professionals and business owners.
Available dates:
03 Jul 2026 09:30 GMT +1
Members: Free
Non Members: £100
Build working AI agents from scratch in this hands-on masterclass. Using Claude, ChatGPT, n8n and Make, you will design, deploy and integrate two functioning agents tailored to real marketing tasks.
Available dates:
06 Jul 2026 13:00 GMT +1
Members: Free
Non Members: Free
Get fully up to speed on what has changed across LinkedIn, Instagram, TikTok, YouTube, X, Threads and the rising platforms. Cover algorithm shifts, new features, AI integration, and what these changes mean for your strategy this quarter.
Available dates:
07 Jul 2026 16:00 GMT +1
Members: Free
Non Members: £100
A complete CRO framework covering research, hypothesis design, behavioural psychology and statistical testing. Learn how to prioritise experiments, work with low traffic, optimise the highest-impact pages, and embed continuous testing.
Available dates:
27 Jul 2026 13:00 GMT +1
Members: Free
Non Members: £101
Restructure your marketing team around AI assistance rather than bolting tools onto old workflows. Cover the maturity model, role redesign, tool stack, governance, training and measurement, then leave with a 90-day rollout plan adaptable to your own team.
Available dates:
04 Sep 2026 09:30 GMT +1
Members: Free
Non Members: Free
The headline updates from OpenAI, Anthropic, Google, Meta and the wider AI ecosystem, focused specifically on what they mean for marketing work. Leave with a clear view of which updates are worth changing your workflow for and which can be ignored.
Available dates:
11 Sep 2026 10:00 GMT +1
Members: Free
Non Members: £100
Run an SEO audit that moves the needle. Combine technical, content, on-page and authority signals into one prioritised plan, accelerate the work with AI, and translate findings into actions.
Available dates:
28 Sep 2026 13:00 GMT +1
Members: Free
Non Members: Free
The latest Google core updates, AI Overviews expansion, ChatGPT and Perplexity changes, plus schema and content shifts. Cover the winners, losers and patterns behind them, with a practical action checklist for the next quarter of SEO and AEO work.
Available dates:
12 Oct 2026 14:00 GMT +1
Members: Free
Non Members: Free
Discover what is possible with data scraping right now using AI tools, no-code platforms and lightweight code. Cover the highest-value use cases, practical workflows for competitor pricing, content gap analysis and lead generation.
Available dates:
09 Nov 2026 10:00 GMT
Members: Free
Non Members: £100
Run profitable paid media in 2026 with dedicated deep dives on the major platoforms, plus a look into smaller platforms as well. Cover account structure, creative, audiences, tracking and attribution that holds up to scrutiny.
Available dates:
09 Nov 2026 13:00 GMT
Members: Free
Non Members: Free
The current state of cookie deprecation, server-side tracking, consent management, attribution and audience targeting. Cover what has changed, what is changing, and the practical fixes worth prioritising in your own setup right now.
Available dates:
20 Nov 2026 10:00 GMT
Members: Free
Non Members: Free
Lift your head from the day to day and look at what is coming next. Cover AI mediation, search shifts, channel changes, measurement and the skills marketers will need, then leave with five concrete bets for the year ahead.
Available dates:
04 Dec 2026 10:00 GMT