Catch up on what’s now on offer from the top email service providers for those looking to up their game on email marketing. Does your ESP still make the grade, or are they holding you back?
Philip Storey from Enchant Agency spills the beans on what’s hot in the email tech world. Philip shares how some of the brands he works with are using email to solve complex customer problems. We also explore the myth of the customer journey. Could you improve simplify that overall ‘sequential journey’ by viewing online interactions as a series of micro experiences?
Learn about the strategy and technology successful brands are using to engage their audiences better. Explore what’s now possible with an integrated website and email automation and a new range of services innovative esp’s are developing to improve what’s possible.
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A clinical audit of your copy, structure and calls to action. Get a conversion scorecard, section-by-section diagnosis and ready-to-test rewrites in under a minute.
In this episode Daniel speaks with Emily Barford, Head of Dove Beauty at Unilever, about a bold and unconventional campaign built on Reddit conversations.