Handling over 90% of searches, Google undoubtably dominates the search engine market and is consistently a hot topic in the world of digital marketing. However, today, let’s talk about Bing…
With 900 million searches a day, Bing is often overlooked when it shouldn’t be. In this episode, Daniel, Ciaran and Louise discuss why they think people shouldn’t forget about it’s family of tools; Bing Ads, Bing Places, Microsoft Clarity and more.
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In this episode we explore what Answer Engine Optimisation (AEO) actually means in practice, and how marketers can adapt without chasing myths, hacks, or constantly shifting theories.
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