Ciaran talks to Dowshan Humzah, Director (of Digital Development and Consulting) for The Worst Kept Secret, a leading UK social media agency providing audits, training, consulting and community management. Ciaran and Dowshan explore the key things brands and organisations get wrong when planning and implementing their social media campaigns.
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A clinical audit of your copy, structure and calls to action. Get a conversion scorecard, section-by-section diagnosis and ready-to-test rewrites in under a minute.
In this episode Daniel speaks with Emily Barford, Head of Dove Beauty at Unilever, about a bold and unconventional campaign built on Reddit conversations.