We interview Dr Crispin Butteriss from Bang the Table in Australia, a community engagement company who published 100 ideas to help engage your online community. We explore how releasing a free book has created a global PR buzz and talk about best practice for online community engagement.
Visit www.bangthetable.com for more information on their work, and to grab yourself a free copy of their book.
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In this episode we explore eight psychology experiments and principles that can help marketers create more effective campaigns, stronger customer experiences and more persuasive messaging.
In this episode the team explore what it really means to thrive in an era of complexity, burnout, and constant disruption using the regenerative marketing approach.
A clinical audit of your copy, structure and calls to action. Get a conversion scorecard, section-by-section diagnosis and ready-to-test rewrites in under a minute.
In this episode Daniel speaks with Emily Barford, Head of Dove Beauty at Unilever, about a bold and unconventional campaign built on Reddit conversations.