Ciaran talks to John Noble from Proactive about how to do direct marketing well. We also learn about Purls- Personal Urls that direct marketers are using to effectively personalise mailings with a funky, track-able and personal online twist.
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If you're looking for top tips on how to future-proof your digital marketing efforts in a cookieless world, this episode is a must-listen to guide you through everything you need to know.
Step‑by‑step prompt frameworks for improving existing content marketing, including why it works, workflow, a ready‑to‑copy prompt, and what to measure next.
In this episode Ciaran speaks to Pacey AI, about avoiding AI slop and getting back to the work that matters: understanding customers, developing ideas and building a distinctive brand.