Daniel talks about the digital skills gap which many senior marketeers and teams face with the rapid growth in digital marketing tools and technology. This episode introduces Target Internet’s digital marketing skills benchmark assessment. This free online tool gives you the opportunity to benchmark your digital skills in a variety of digital marketing mediums against industry standards and best practice according to your main job focus, level of seniority and industry sector.
Find out how you stack up and where your potential skills gaps are and get guidance on how to fill them. Get more details and take the assessment here:
Digital Marketing Skills Benchmark
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This guide draws on proven techniques used to generate over £1.2 million in revenue in a single twelve-month period - through LinkedIn activity combined with events - with a daily time investment of just 30 to 60 minutes for engagement and around three hours per week for content creation.
In this episode of The Digital Marketing Podcast, Daniel Rowles speaks with Rachel Thornton, CMO of Adobe Enterprise, to explore what this shift really means in practice.
A clinical audit of your copy, structure and calls to action. Get a conversion scorecard, section-by-section diagnosis and ready-to-test rewrites in under a minute.