An introduction to the series with Ciaran Rogers and Daniel Rowles. In this first episode, Daniel and Ciaran talk about Social Media and how you can use some simple, free / cost effective tools to monitor your brand online.
www.viralheat.com Enables you to monitor Twitter and Google Buzz together with Facebook and Youtube videos plus a range of blogs and realtime websites.
www.google.com/reader Google’s great RSS feed reader and Aggregator www.google.com/alerts Googles email alert service
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http://www.twitter.com/danielrowles
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http://www.facebook.com/digitalmarketingpodcast
http://itunes.apple.com/gb/podcast/the-digital-marketing-podcast/id373596600
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In this episode Daniel speaks with Emily Barford, Head of Dove Beauty at Unilever, about a bold and unconventional campaign built on Reddit conversations.
A clinical audit of your copy, structure and calls to action. Get a conversion scorecard, section-by-section diagnosis and ready-to-test rewrites in under a minute.
In this episode of The Digital Marketing Podcast, Daniel Rowles speaks with Rachel Thornton, CMO of Adobe Enterprise, to explore what this shift really means in practice.