An introduction to the series with Ciaran Rogers and Daniel Rowles. In this first episode, Daniel and Ciaran talk about Social Media and how you can use some simple, free / cost effective tools to monitor your brand online.
www.viralheat.com Enables you to monitor Twitter and Google Buzz together with Facebook and Youtube videos plus a range of blogs and realtime websites.
www.google.com/reader Google’s great RSS feed reader and Aggregator www.google.com/alerts Googles email alert service
How to get in Touch:
http://www.twitter.com/danielrowles
http://www.linkedin.com/groups/Digital-Marketing-Podcast-2785308
http://www.facebook.com/digitalmarketingpodcast
http://itunes.apple.com/gb/podcast/the-digital-marketing-podcast/id373596600
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The team speaks with Phil Treagus-Evans, author of the new book Human First Marketing, to explore why now, in a world dominated by AI, automation, and synthetic content, marketers must rediscover their humanity.
In this episode Daniel speaks with Emily Barford, Head of Dove Beauty at Unilever, about a bold and unconventional campaign built on Reddit conversations.
In this episode we explore one of the biggest shifts in digital marketing: the move from traditional keyword searches towards AI-powered conversations, recommendations and personalised discovery.
In this episode of The Digital Marketing Podcast, Daniel Rowles explores how artificial intelligence is making it possible to automate entire marketing workflows, and why this could fundamentally change the way we structure marketing teams.
In this episode Ciaran speaks to Pacey AI, about avoiding AI slop and getting back to the work that matters: understanding customers, developing ideas and building a distinctive brand.