Not only does keyword research help you discover the best keywords to target, but the insight gained can also help form part of your wider content strategy.
In the second of our 'So' series videos, we are giving you some top tips on how to perform keyword research for free, including 5 tools available online that will help you supercharge your SEO efforts.
If you have any burning questions you would like answered as part of our new series, please get in touch and let us know.
We have also just launched our podcast 'The Digital Marketing Podcast' in a video format for the first time on our YouTube channel. Make sure to subscribe for a brand new video podcast every week!
In this episode we dive into one of the most significant shifts in digital marketing: the rise of non keyword signals and what it means for search, privacy, and the future of targeting.
Step‑by‑step prompt frameworks for improving existing content marketing, including why it works, workflow, a ready‑to‑copy prompt, and what to measure next.
In this episode Ciaran speaks to Pacey AI, about avoiding AI slop and getting back to the work that matters: understanding customers, developing ideas and building a distinctive brand.