Ciaran catches up with Stuart Easterbrook, Starcom MediaVest Group Europe’s Executive Director of Performance and Digital Development, to discuss the ever accelerating pace of change facing digital marketers today. Stuart shares with us his down to earth approach to the challenges Marketers face, providing some really interesting insights into how to win through a level headed approach to today’s daunting digital challenges.
Recorded at the 2014 CIM/Bloomberg Digital Summit, London in partnership with the CIM
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A clinical audit of your copy, structure and calls to action. Get a conversion scorecard, section-by-section diagnosis and ready-to-test rewrites in under a minute.
In this episode Daniel speaks with Emily Barford, Head of Dove Beauty at Unilever, about a bold and unconventional campaign built on Reddit conversations.