Ciaran and Daniel discuss Social Media Risk Mitigation, Social Media Policy, and how you go about setting guidelines and expectations for your internal teams.
Follow our recommended key steps to lower risks and make life in social channels plain sailing. Ciaran gets slightly over animated about steak restaurants and we also discuss how best to deal with any negative feedback on your social media channels.
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In today's episode, we are joined by author and behavioural scientist Richard Shotton and discuss what behavioural science actually is and why marketers should be using it to get more from our campaigns and overall marketing efforts.
In this episode Ciaran and Daniel Rowles dive deep into the most exciting new tools from AI-powered social media automation to SEO optimisation and content enhancement tools.
A clinical audit of your copy, structure and calls to action. Get a conversion scorecard, section-by-section diagnosis and ready-to-test rewrites in under a minute.
In this episode Daniel speaks with Emily Barford, Head of Dove Beauty at Unilever, about a bold and unconventional campaign built on Reddit conversations.