Ciaran and Daniel discuss Klout, the social media scoring service that has
been taking the web by storm. With over 100 million users worldwide, Klout has an interesting take on how influential you are in social media, but it isn’t perfect, and it can be gamed. Daniel also ridicules Ciaran on how un-influential he is socially.….
Follow @ciaraniow on Twitter and help right the injustice of it all (Or just follow @danielrowles – Ciaran forgets I edit these!)
Since this episode recorded Klout has rather tragically closed its doors and shut up shop. However, Kred is very much alive and kicking and does some very similar things so check it out.
Download Episode 46
Listen, subscribe or get in contact
In this episode Daniel is joined by Geoff Tuff, co-author of Hone: How Purposeful Leaders Defy Drift to explore why traditional transformation initiatives fail so often, and what leaders can do instead .
In this update episode we break down a rapid sequence of releases from OpenAI and Google, explaining what has actually changed, what genuinely matters, and how marketers and business leaders should respond.
In this episode we explore what Answer Engine Optimisation (AEO) actually means in practice, and how marketers can adapt without chasing myths, hacks, or constantly shifting theories.