Social Media Process & Planning

Episode 184 Digital Marketing Podcast

Social Media Podcast
20 mins

Social Media can be massively time-consuming. Unless you have a robust process behind its management things can slip. In this episode, Daniel shares with us an effective way to approach social media to maximise the impact while minimising the amount of time you need to spend processing your social day to day tasks. Ciaran also has some practical tips on how to implement URL Google UTM code tracking in Google Analytics which for larger organisations can help to much more effectively know what traffic and conversions really originated from social channels.

Useful Links

Target Internet Social Selling Course
Target Internet Content Calendar Template
How to Use our Calendar Template
Canva.com

Team Task Management Systems
-Asana.com
-Basecamp.com
– Wrike.com

Social Channel Management
-Hootsuite
-Social Report
-Conversocial

Other Resources
Social media listening tools Podcast episode
Google trackable URL builder
Google trackable URL spreadsheet templates
Socialmediagovernance.com

 Download Episode 184

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