Ciaran talks to Chicago based author and online publishing entrepreneur Jonny Andrews from Audience Hacker to learn how he advises building effective momentum behind any self published or traditionally published book. Whether you are looking to tell the story/ novel you have always dreamt is within you or are exploring how to engage and expand the online audience for your business, what Jonny has to share will definitely inspire you to try out some of these techniques for rapid online audience growth
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In this episode Daniel speaks with Emily Barford, Head of Dove Beauty at Unilever, about a bold and unconventional campaign built on Reddit conversations.
In this episode we explore what Answer Engine Optimisation (AEO) actually means in practice, and how marketers can adapt without chasing myths, hacks, or constantly shifting theories.
A clinical audit of your copy, structure and calls to action. Get a conversion scorecard, section-by-section diagnosis and ready-to-test rewrites in under a minute.