The following timeline highlights what I believe to be the most important announcements of changes to the Google Algorithm since 2011 up until Penguin 2.0. All of these announcements and details are directly from Google themselves or Matt Cutts (one of the their leading engineers). All items on the timeline are algorithm changes, rather than just listing changes in search functionality (structured data is the odd one out as it’s both). Agree? Disagree? That’s what comments are for…..
Author: Daniel Rowles
Traditional SEO was about proving relevance to a search algorithm to rank a link. AEO is different - it's about training an AI to understand your brand as a credible "Entity" so it cites you as the answer.
In this episode Ciaran speaks to Pacey AI, about avoiding AI slop and getting back to the work that matters: understanding customers, developing ideas and building a distinctive brand.