OKRs (Objectives and Key Results) are a goal-setting methodology to help teams set and achieve measurable goals, and they work just as well for top-level decision makers as well as individual team members and contributors.
Listen in to today’s So’ video as we discuss the meaning of OKRs, how they can be implemented and an example of them in practice.
If you have any questions you would like answered as part of our 'So' series, please get in touch and let us know.
Our podcast, 'The Digital Marketing Podcast' is now in video format on our YouTube channel. Make sure to subscribe for a brand new video podcast every week!
In today's episode, we are joined by author and behavioural scientist Richard Shotton and discuss what behavioural science actually is and why marketers should be using it to get more from our campaigns and overall marketing efforts.