We have pulled together an essential skills development toolkit to help businesses identify their strong digital skills and where there are areas for improvement.
The toolkit will guide you through obtaining this data and then how you can use it to upskill your teams, which is vital for meeting business objectives and overcoming organisational challenges.
This toolkit is fundamental for business owners, marketing directors or anybody who manages a team and is looking for ways to develop their team’s digital marketing skills as well as their own.
Download the skills development toolkit
In this episode of The Digital Marketing Podcast, Daniel Rowles is joined by Matthew Gardiner from World Travel Market for a special look at how the user journey is being radically reshaped, and why the travel industry offers a powerful lens for understanding the broader changes all marketers now face.
In this episode Daniel is joined by Geoff Tuff, co-author of Hone: How Purposeful Leaders Defy Drift to explore why traditional transformation initiatives fail so often, and what leaders can do instead .
In this update episode we break down a rapid sequence of releases from OpenAI and Google, explaining what has actually changed, what genuinely matters, and how marketers and business leaders should respond.
In this episode we explore what Answer Engine Optimisation (AEO) actually means in practice, and how marketers can adapt without chasing myths, hacks, or constantly shifting theories.