From the phasing out of third-party cookies to mail privacy protection on Mac, privacy changes aren’t going anywhere and it’s up to marketers to adapt to the changing landscape.
In today’s episode of the Digital Marketing Podcast, Daniel, Ciaran and Louise discuss privacy changes in iOS, email, browsers, URL parameters and what impact all of this has on trust and brand.
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On today's episode of the Digital Marketing Podcast, we are joined by Optimizely's Chief Product Officer Rupali Jain, to discuss how we should be approaching CRO, experimentation and what's really important.
Artificial intelligence will not make business change easy, but used thoughtfully, it can help leaders diagnose problems more accurately, communicate at scale, and respond to warning signs early, as long as the human elements of trust and judgement remain at the centre.