Ciaran talks to Dave Chaffey from Smart Insights, a leading marketing advice website, to discover what their research into the digital trends that matter for 2014 uncovered. Find out what leading digital marketers consider their priorities and see if it matches your focus for 2014.
To learn more you can download this free report on managing digital marketing in 2014:-
or read this post giving Dave’s 22 Digital Marketing trends for 2014 here
( Part 2of a 2 part interview)
Listen, subscribe or get in contact
Artificial intelligence will not make business change easy, but used thoughtfully, it can help leaders diagnose problems more accurately, communicate at scale, and respond to warning signs early, as long as the human elements of trust and judgement remain at the centre.