Ciaran and Daniel talk through Google Analytics campaign tracking. What is it? How do you create the tracking codes? How can you create them on mass more effectively?! We also talk about effective tracking in social media campaigns using Hootsuite and introduce you to Hootsuite University – a paid for training programme designed to really supercharge your knowledge of Social media best practice and the Hootsuite platform.
Google Tracking URL Tool:
https://support.google.com/analytics/answer/1033867?hl=en-GB
Google UTM spreadsheet ( requires google login):
https://drive.google.com/templates?view=public&authorId=13113687354287584450
Hootsuite University:
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