We talk to James Williams – Head of Social Media at Imano and ask him for their guidance and advice on how to create a killer app, what works and what doesn’t, how to tackle and succeed with your Apple App Store application, using geo-location within apps and the benefits of Apps over html 5 mobile optimized websites.
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In this episode of The Digital Marketing Podcast, Daniel Rowles is joined by Matthew Gardiner from World Travel Market for a special look at how the user journey is being radically reshaped, and why the travel industry offers a powerful lens for understanding the broader changes all marketers now face.
We sit down with Alex Schultz, Meta’s Chief Marketing Officer to unpack the future of digital marketing, and why the fundamentals still matter.