Daniel and Ciaran explore the recent announcement from Google that they will be changing how their Algorithm works from 2021. We’ve never seen them give this much detail this much in advance of an Algorithm change, so we think this could have a big impact when it rolls out.
Daniel explores what it is and what we now need to look at in order to ensure our websites continue to feature in google’s Serps for 2021 and beyond.
Learn how Google announced this, what they have said about it, and how you can start to measure how your website sizes up to the new measurements Google say they are going to be using in 2021. For some of you, this is going to require lots of developer input and time so it’s well worth understanding and getting to grips with while time is on your side.
Useful Links
Google Web Vitals Announcement
Complete Guide to Squoosh- Learn how to reduce image file sizes
Upgrade your knowledge and skills with our e-learning library free for 30 days.
Listen, subscribe or get in contact
In this episode of the Digital Marketing Podcast, the team discuss some of their favourite SEO and AI tools to help your content cut above the noise, as well as the findings of a new report on AI training data.
In this episode Daniel is joined by Geoff Tuff, co-author of Hone: How Purposeful Leaders Defy Drift to explore why traditional transformation initiatives fail so often, and what leaders can do instead .
In this update episode we break down a rapid sequence of releases from OpenAI and Google, explaining what has actually changed, what genuinely matters, and how marketers and business leaders should respond.