To celebrate the launch of their latest book Podcast Marketing Strategy,Daniel and Ciaran explore some of the strategies that make podcasts such an effective content marketing vehicle for so many businesses. Listen in and discover what Podcasting could do for your business. We want to encourage more people to try podcasting. Its a lot easier than you think and the format is just so flexible. It’s also a great way to build an engaged community of listeners in a way that other content mediums never achieve.
We also share some of our findings and research compiled while writing the book and invite you to get in touch with your questions on podcasting and thoughts on which podcasts you listen to and why.
Your chance to win a copy
Get in touch and share with us which podcasts you listen to and why plus we’d love to hear about any podcasts you run or want to create. Everyone who joins in and gets in touch with questions or feedback before the 2nd of May will be entered into our free prize draw for your chance to win a copy of our book. Simply go to our contact us page to send us a message.
Special Listener Offer
Order our book with code DIGITALPODCAST20 from KoganPage and save 20%
Useful Links
Target Internet Contact us page
LIBSYN Podcast Hosting
BBC Podcasts
Kelvin Newman Brighton SEO Podcast
Ten Words Podcast by Jeremy Waite
Download Episode 213
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Step‑by‑step prompt frameworks for improving existing content marketing, including why it works, workflow, a ready‑to‑copy prompt, and what to measure next.
Search engines and Large Language Models (LLMs) no longer just read text, they parse content to look for data. Schema Markup (JSON-LD) is the vocabulary you use to explicitly tell Google and LLMs your content and product details.
Traditional SEO was about proving relevance to a search algorithm to rank a link. AEO is different - it's about training an AI to understand your brand as a credible "Entity" so it cites you as the answer.
In this episode we dive into one of the most significant shifts in digital marketing: the rise of non keyword signals and what it means for search, privacy, and the future of targeting.