Over 5 years ago, a team of marketers at a boutique agency outside of Amsterdam came up with the idea for a digital marketing reporting tool that would save them a massive amount of time, and create customisable reports. Before long they were offering their tool to others looking to solve the same problems and a new startup was born. Ciaran talks with Swydo founder and CEO Jeroen Maljers about the soul-searching and research the company has undertaken to develop its reporting tool, and they take a look at what’s next for their promotion and development as they prepare to reach for an even larger international market.
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In this episode the team explore what it really means to thrive in an era of complexity, burnout, and constant disruption using the regenerative marketing approach.
In this episode we explore the latest tools hands-on to help digital marketers adapt, experiment, and thrive in the evolving AI-driven marketing landscape.