Ciaran talks to Kevin Lindsay from Adobe about data science and how it can bring valuable insights into how to achieve smart results and quick wins with your marketing and customer analytics. Find out how Adobe are bringing data science smarts to marketers everywhere with their innovative products that help tame your big data by doing a lot of the heavy lifting for you.
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Join us for our latest podcast episode where we talk about the state of digital skills across analytics and data, usability, content marketing, digital strategy and more.
We sit down with Alex Schultz, Meta’s Chief Marketing Officer to unpack the future of digital marketing, and why the fundamentals still matter.
Artificial intelligence will not make business change easy, but used thoughtfully, it can help leaders diagnose problems more accurately, communicate at scale, and respond to warning signs early, as long as the human elements of trust and judgement remain at the centre.