Evergreen SEO is content on your website that has been search optimised and stays relevant tor readers, continuously generating long-term traffic.
Having Evergreen content on your website helps you increase your organic traffic, get more backlinks to your website and build authority on the subject matter as an organisation.
In today’s ‘So’ video, the team discuss the benefits of Evergreen SEO and frameworks you can follow.
If you have any questions you would like answered as part of our 'So' series, please get in touch and let us know.
We have also recently launched our podcast 'The Digital Marketing Podcast' in a video format on our YouTube channel. Make sure to subscribe for a brand new video podcast every week!
In this episode we explore what Answer Engine Optimisation (AEO) actually means in practice, and how marketers can adapt without chasing myths, hacks, or constantly shifting theories.
In this episode Daniel is joined by Geoff Tuff, co-author of Hone: How Purposeful Leaders Defy Drift to explore why traditional transformation initiatives fail so often, and what leaders can do instead .
In this update episode we break down a rapid sequence of releases from OpenAI and Google, explaining what has actually changed, what genuinely matters, and how marketers and business leaders should respond.
The team speaks with Phil Treagus-Evans, author of the new book Human First Marketing, to explore why now, in a world dominated by AI, automation, and synthetic content, marketers must rediscover their humanity.