Having a content calendar helps you plan and manage campaigns and keep your content marketing organised and consistent.
For a content calendar to be effective, there’s certain things that you should include to make sure that no key elements are missed.
In today’s So video, the team discuss what’s important in a content calendar to help you get the most return back from your efforts.
We also have our own free, downloadable content calendar template!
If you have any questions you would like answered as part of our 'So' series, please get in touch and let us know.
Our podcast, 'The Digital Marketing Podcast' is now in video format on our YouTube channel. Make sure to subscribe for a brand new video podcast every week!
In this episode we explore what Answer Engine Optimisation (AEO) actually means in practice, and how marketers can adapt without chasing myths, hacks, or constantly shifting theories.
Step‑by‑step prompt frameworks for improving existing content marketing, including why it works, workflow, a ready‑to‑copy prompt, and what to measure next.
Join us for our latest podcast episode where we talk about the state of digital skills across analytics and data, usability, content marketing, digital strategy and more.
In this episode Ciaran speaks to Pacey AI, about avoiding AI slop and getting back to the work that matters: understanding customers, developing ideas and building a distinctive brand.