Digital Strategy

Everybody seems to be talking about ‘Big Data’ these days, the vast information stores that businesses and governments are collecting from the evidence trail left in the wake of our digital lives.

If there is always one thing that is popular when I blog, podcast or tweet, it’s a good list of digital marketing tools.

Ciaran talks again to Steely Eye, a digital agency in London who specialises in creating great mobile web campaigns and strategies.

Our first book launches on Amazon... Yep - it's taken us a year to put it together, fill it with as many useful tips and advice on search engine optimization as we can and format it correctly for Amazon.

Daniel talks to digital marketing author, trainer and consultant Dr Dave Chaffey about how you should create a digital business strategy using the SOSTAC(R) and PRACE frameworks to give your business the edge.

Episode 67 of the Digital Marketing podcast. Learn how to benchmark your competitors social media performance by using their URL shortening

In episode 66 Ciaran talks to Bian Salins, Head of Social Media Innovation for BT Customer Service. [free_membership_short_text short_text="get your free membership now - absolutely no credit card required" long_text=" <ul> <li>The Digital Marketing Toolkit</li> <li>Exclusive live video...

Daniel caught up with Thomas Brown, Head of Insights at the Chartered Institute of Marketing (CIM) to get the low down on the second wave of the CIM’s Social Media Benchmark 9 days before the report is out.

Episode 64, Ciaran speaks to Matthew Yeomans about his new Ebook #Fail The 50 Greatest Social Media Screw-Ups and how to avoid being the next one

Jeff Somers from Microsoft talks us through some inspiring case studies of brands who are successfully creating and deploying killer mobile campaigns enhanced and tracked with the Microsoft TAG format.

We speak to successful British entrepreneur & strategic advisor, Chris Beswick on how he helps to create innovation in business. Listen and be inspired

Daniel talks to Microsoft’s Head of Digital Marketing Strategy, Alistair Frost about some of the big changes in digital marketing, in particular, social media, and how best to approach, tackle and succeed in the online social space.