What is CRO?

Usability Video
5 mins

 

Conversion Rate Optimisation (CRO) is the process of refining your website with the aim of increasing the percentage of visitors who complete a conversion.

In today’s So video, the team discuss how you can go about implementing CRO techniques as well as some great resources to help.

If you have any questions you would like answered as part of our 'So' series, please get in touch and let us know.

Our podcast, 'The Digital Marketing Podcast' is now in video format on our YouTube channel. Make sure to subscribe for a brand new video podcast every week!

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Free for 30 days