It’s the new year, and the time to make resolutions. Daniel and Ciaran take stock of the year ahead and talk through their Digital Marketing new year resolutions. Daniel will be focuses on his analytics and conversion funnels, internal processes and resources together with recommending we all up our game with our email marketing. Ciaran goes in search of low hanging fruit in the new year, is going to be focusing on mobile websites, making someone responsible for conversion analysis and investigates Daniel’s new year detox efforts.
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Evaluate the capabilities of ChatGPT, DeepSeek, and Google’s Gemini - expert takes on where these tools excel, where they stumble, and how you can leverage them in your digital marketing strategy.
In this episode Daniel is joined by Geoff Tuff, co-author of Hone: How Purposeful Leaders Defy Drift to explore why traditional transformation initiatives fail so often, and what leaders can do instead .
In this update episode we break down a rapid sequence of releases from OpenAI and Google, explaining what has actually changed, what genuinely matters, and how marketers and business leaders should respond.