What are the key techniques to use for effective online writing? This course explores topics such as calls to action, A/B testing as well as SEO and organisational guidelines.What are the best techniques to use for effective online writing? This course explores topics such as calls to action, A/B Testing and SEO, as well as organisational guidelines.
This course covers:
Content Purpose and Writing Techniques
Calls to Action and Social Writing
Non-copy Impact and A/B Testing
Simple SEO and Organisational Guidelines
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