In this episode of the Digital Marketing Podcast, the team delve into Google Web Stories, which are a web-based version of the popular story format. The stories are discoverable through Google Search and the Google App, which can be downloaded via iOS and Android. You can also embed them into your own web pages.
Daniel, Ciaran and Louise also explore YouTube’s latest Culture and Trends report, giving some interesting insights into the most notable creators and trends driving video culture.
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YouTube Culture and Trends Report
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The more video content that surfaces the harder it is to get your content to stand out from the crowd. In this episode of the Digital Marketing Podcast, Daniel, Ciaran and Louise discuss different elements that contribute towards running an effective YouTube channel.
In this episode of The Digital Marketing Podcast, Daniel Rowles is joined by Matthew Gardiner from World Travel Market for a special look at how the user journey is being radically reshaped, and why the travel industry offers a powerful lens for understanding the broader changes all marketers now face.
We sit down with Alex Schultz, Meta’s Chief Marketing Officer to unpack the future of digital marketing, and why the fundamentals still matter.