Podcasting is becoming an increasingly popular channel for organisations to connect with their audience on a deeper, more intimate level, that is hard to find with more traditional channels.
Podcast listeners can tune in no matter where they are or what they are doing with no time or date scope, meaning businesses can reach their users at more convenient times for them.
In today’s ‘So’ video, the team discuss what makes a podcast successful and the different format options you can consider to make the most out of your content.
If you have any questions you would like answered as part of our 'So' series, please get in touch and let us know.
Our podcast, 'The Digital Marketing Podcast' is now in video format on our YouTube channel. Make sure to subscribe for a brand new video podcast every week!
Join us for our latest podcast episode where we talk about the state of digital skills across analytics and data, usability, content marketing, digital strategy and more.
In this guide, we take a look at the ten estimated highest-earning channels on YouTube and pick out lessons to be learned from each channel’s success, so you can take away some insights to apply to your own vlogging.
In this episode the team explore what it really means to thrive in an era of complexity, burnout, and constant disruption using the regenerative marketing approach.
In this episode we explore the latest tools hands-on to help digital marketers adapt, experiment, and thrive in the evolving AI-driven marketing landscape.