What you will leave with
Search Marketing 1 Or 2 Day Course
This course is aimed at anyone who is involved in planning websites and content, and who wants to achieve greater search visibility and drive business results.
Search marketing in perspective
Search engine spiders
Key phrase research for search engine optimisation (SEO)
Social media optimisation
Analysis of performance
What are the benefits of pay-per-click (PPC)?
Pay-per-click fundamentals and Google AdWords
Key phrase research for PPC
Writing effective ads
Quality scoring and Ad Rank
Using analytics for SEO and PPC Planning workshop
Our trainers have extensive experience delivering real-world campaigns for many of the world's leading brands. This means you are not just attending a training course, but will get customised consultative insights and experience throughout the day, with suggested solutions to your individual challenges.
We pride ourselves on delivering training that is fully consultative and outputs plans that can be implemented in the real-world. All of our courses include workshop activities that generate content and plans to help you achieve your business objectives.