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General Marketing

The State of Digital Skills and Education
Daniel talks us through what he feels is at the root of the current digital marketing skills gap in marketing.
BIMA Conference Highlights
We speak to some movers and shakers in the interactive world, including Microsoft's CEO Cindy Rose, Sky VR's Richard Nockles & Extinction Rebellion's William Skeaping.
Revisiting 'The 4P's of the Marketing Mix'
Ciaran talks to Mike Berry, an author, digital consultant, trainer and academic, about the famous "4P's of the Marketing Mix: Product, Price, Place, and Promotion."
Marketing industry codes of best practice
Learn about the most important codes of best practice for the marketing profession, including government laws and regulations.
Introduction to brand and trademark protection
Join us as we talk through the key facts of brand and trademark protection, from a digital marketer’s perspective. What are the best practices for protecting intellectual property as of 2019,
Voice Search: A Marketers Guide
Learn what voice search is, how people are using it, and how you can optimise your content to maximise performance in voice search results.
Moz Pro Review
MozPro is the flagship SaaS product from SEO giant, Moz. It’s an all-in-one website SEO toolset
How Secure Is Your Website?
We talk to Alycia Mitchell, Marketing Manager at Sucuri and explore how marketers should be rising to the ongoing challenge of keeping our websites and digital properties and data secure from unwanted intrusions and hacks.
The 7 Ps of marketing
The 7 Ps of marketing are a set of key principles that belong at the very heart of your marketing strategy.
Yes, You Can Innovate
Ciaran speaks to writer and CEO, Natalie Turner from The Entheo Network. We discuss Natalie's book 'YES, YOU CAN INNOVATE'
Study Your CIM Level 6 Digital Diploma Online with Target Internet
Find out how you can study online for the CIM Level 6 Digital Diploma in Professional Marketing, with Target Internet and get started from just £25 a month.
How to get the best from your website redesign project
Updating or relaunching your website in the next 12 months? Learn how to get the most out of the process with this in-depth guide.
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